Identify the country (you have a choice in the country where your company is located) and industry of your company.Identify goods/services that you are offering.
2024-09-10 11:59:37
LEVEL: MASTERS IN INTERNATIONAL BUSINESS
SUSTAINABLE BUSINESS OPERATIONS REPORT (30%)
DUE DATE: SUNDAY 08TH SEPTEMBER
WORD COUNT 2500 NOT INCLUDING REFERENCES, TITLE PAGE, EXECUTIVE SUMMARY AND OTHER SUPPLEMENTARY MATERIALS
Your company plans to export products or to invest (FDI) in India. It is up to you to come up with a product/service that you will offer in India. Your trade/investment report should be informed by current research and has to make logical sense.
The goal is to convince the reader that the investment is worthwhile, not whether it is the right country.
Less generic info that has no value, and more on the real market analysis – who are the competitors, why will you succeed, where in India are you investing to, etc.
Would the reader or you invest in the company based on the report that you have produced?Your answer may be based around but not limited to the following (these are some indicative themes you need to consider):
Identify the country (you have a choice in the country where your company is located) and industry of your company.Identify goods/services that you are offering.
What strategy in the 2 x 2 matrix of international strategies (textbook pp. 250-260), if any, best suits your company?
What entry mode would you suggest for the company?
What considerations should the firm have in choosing the location of its subsidiary(ies)? Why?
It is up to you to produce a professional business report with references (APA 7th Style) relying on various industry, company, country reports available freely or at cost.You will be assessed not only on the content, but structure, communication, writing excellence, professionalism, referencing and other academic and practical criteria. If, after reading the instructions and the breakdown of assessments, you have any remaining questions or comments you may consult your instructor.
Identify the country (you have a choice in the country where your company is located) and industry of your company.Identify goods/services that you are offering.
All assessments in this unit are submitted through the plagiarism-checking service Turnitin (in Assessments on Blackboard).Your answers must be in your own words.You are not allowed to copy any text from other sources (including, but not limited to, lecture materials and computer-generated content including ChatGPT) and present it as your own.Copied text will be considered as plagiarism and misconduct. Please note that Turnitin has expressed an extremely high confidence rate in detecting generative AI. Any parts that are recognised as AI generated, will not be read and no marks will be provided for the flagged content.
What strategy in the 2 x 2 matrix of international strategies (textbook pp. 250-260), if any, best suits your company?
Important information
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