LO1 Identify and investigate the different factors from the external environment which impact business decision making.

ASSIGNMENT DETAILS

 

 Course:

BSc (Hons) Business Management Foundation Year BSc (Hons) Business Innovation & Entrepreneurship Foundation Year

BSc (Hons) Business Management & Sustainability Foundation Year

BSc (Hons) Business Management & Events Foundation Year

BSc (Hons) Business Management & Human Resource Management Foundation Year

BSc (Hons) Business Management & Tourism

BSc (Hons) Accounting & Finance Foundation Year

BA (Hons) Digital & Social Media Marketing Foundation Year

Module Title:

External Business Environments

Module Code:

BUSS30010

Assignment Title:

Academic Poster

 Weighting:

 100%

Module

 

Word Guideline:

 Academic Poster – 1 page (A3)

Assignment

Timetable:

 

Date Set:

25/08/2023

 Submission Date and Time:

 Individual Assignment (100%) Thursday, 4th January 2024 at 5:00 pm via Turnitin

 Expected Return:

 The assessment result will become visible 20 working days after the submission day.

Learning Outcomes (LO) to be Assessed:

LO1

Identify and investigate the different factors from the external environment which impact business decision making.

LO2

Visualize how competition can reduce demand for and increase costs of a product or service.

LO3

Demonstrate an understanding of how to analyse the external factors that affect a company’s goals and influences its strategic management.

Assignment set by:

 

Assignment verified by:

Subject to Verification

Brief for Semester 1, 2023-24

Assessment  All LOs (100%) Academic Poster

For this assignment, you are required to produce an academic poster to investigate and analyse the impact of the external factors (including competition) on a business’ decision making.

Choose any company that operates in the UK. Using the knowledge that you gained during the module and using the example of the company that you chose, answer the following questions:

  1. Conduct PESTLE, SWOT and Porter’s Five Forces analyses for the company of your choice (50%).
  2. Highlight the impact of the external environment on the company (20%).
    1. Analyse and discuss the impact of competition on the company’s decision- making (20%).
    2. Visual presentation of the poster (10%)

Further guidelines:

Maximum Word Length

State the number of words used on the assignment front sheet. You may include diagrams, figures etc. without word penalty. A sliding scale of penalties for excess length will be imposed according to the amount by which the limit has been exceeded.

1-10%

excess

no penalty

11-20%

excess

10% reduction in the mark

21-30%

excess

20% reduction in the mark

31%+

excess

the work will be capped at a pass

NB. None of the above penalties will be used to change your mark which is above the pass mark, to one that is below the pass mark. Therefore, the maximum penalty for exceeding the word limit will be a reduction to a pass grade.

Note: Title, reference list, appendices, tables (succinct with bullet points), graphs and figures used within the main body of the report are excluded from the word count.

Module Code

BUSS30004

Module title

External Business Environments

Generic Undergraduate Assessment Criteria Level 3

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