1.1 Assess knowledge of contemporary professional practice in business and management informed by theory and research.

Programme:

Business with Management

Business with Tourism Management

Module Code:

TM9635

Module Title:

Business, Sport & Mega Events

Distributed on:

January 2022

Submission Time and Date:

12noon, 9th May 2022

Word Limit:

Component two has a 3000 word limit

Weighting

Individual report accounts for 80% of the module mark

Submission of Assessment

Assignment to be submitted to Turnitin via Blackboard by the submission date above.

It is your responsibility to ensure that your assignment arrives before the submission deadline stated above. See the University policy on late submission of work (the relevant extract is set out below).

Please note that assignments are subject to anonymous marking.  Your name should only appear in the name box on the assignment submission cover sheet.

Electronic Management of Assessment (EMA): Please note if your assignment is submitted electronically it will be submitted online via Turnitin by the given deadline. You will find a Turnitin link on the module’s eLP site.

  

Instructions on Assessment:

Individual report – 80% weighting

As an individual student you are expected to assume the role of an Event Consultant to bid for and manage an event.

The student will make their own event selection for example these can include corporate events such as a product launch, conferencing, an incentive travel event, staging an exhibition or – community events such as a sporting event, a festival, a celebration or a heritage event. 

It is important that the event is the choice of the student these are just a few examples. It is not expected to make reference to an actual event budget; however, reference can be made to limitations and constraints keeping this realistic to the report. 

The components of the report are centred on 3 core elements of the Teaching and Learning Plan. The components within the report should address:

  1. 1.Planning & project management
    1. Conceptualizing the Event
    2. Design of the event
  1. 2.Operations & execution
    1. Sponsorship
    2. Working with Partners
    3. Marketing
    4. Service Delivery
    5. Risk assessment
  1. 3.Event evaluation
  2. a.Issues relating to how you would evaluate your event

Reports should be 3000 words in length. 

10% of the 80% marks are assigned to the presentation of the report, including correct format (report); planning/structure; writing style; word limit; professional in style; appropriate and creative use of Appendices if used; proofread.

90% of the 80% marks are assigned to content. 

Late submission of work

Where coursework is submitted without approval, after the published hand-in deadline, the following penalties will apply.

For coursework submitted up to 1 working day (24 hours) after the published hand-in deadline without approval, 10% of the total marks available for the assessment (i.e.100%) shall be deducted from the assessment mark.

For clarity: a late piece of work that would have scored 65%, 55% or 45% had it been handed in on time will be awarded 55%, 45% or 35% respectively as 10% of the total available marks will have been deducted.

The Penalty does not apply to Pass/Fail Modules, i.e. there will be no penalty for late submission if assessments on Pass/Fail are submitted up to 1 working day (24 hours) after the published hand-in deadline.

Coursework submitted more than 1 working day (24 hours) after the published hand-in deadline without approval will be regarded as not having been completed. A mark of zero will be awarded for the assessment and the module will be failed, irrespective of the overall module mark. 

For clarity: if the original hand-in time on working day A is 12noon the 24 hour late submission allowance will end at 12noon on working day B.

These provisions apply to all assessments, including those assessed on a Pass/Fail basis.

Word limits and penalties

If the assignment is within +10% of the stated word limit no penalty will apply.

The word count is to be declared on the front page of your assignment and the assignment cover sheet.  The word count does not include:

  • Title and Contents page
    • Reference list
    • Appendices
    • Appropriate tables, figures and illustrations
      • Glossary
        • Bibliography
        • Quotes from interviews and focus groups.
     
      

Please note, in text citations [e.g. (Smith, 2011)] and direct secondary quotations [e.g. “dib-dab nonsense analysis” (Smith, 2011 p.123)] are INCLUDED in the word count.

If this word count is falsified, students are reminded that under ARTA this will be regarded as academic misconduct.

If the word limit of the full assignment exceeds the +10% limit, 10% of the mark provisionally awarded to the assignment will be deducted.  For example: if the assignment is worth 70 marks but is above the word limit by more than 10%, a penalty of 7 marks will be imposed, giving a final mark of 63.

Students must retain an electronic copy of this assignment (including ALL appendices) and it must be made available within 24hours of them requesting it be submitted.

Note:For those assessments or partial assessments based on calculation, multiple choice etc., marks will be gained on an accumulative basis.  In these cases, marks allocated to each section will be made clear. 

Academic Misconduct

The Assessment Regulations for Taught Awards (ARTA) contain the Regulations and procedures applying to cheating, plagiarism and other forms of academic misconduct                                                               

The full policy is available at: http://www.northumbria.ac.uk/sd/central/ar/qualitysupport/asspolicies/

You are reminded that plagiarism, collusion and other forms of academic misconduct as referred to in the Academic Misconduct procedure of the assessment regulations are taken very seriously by Newcastle Business School.  Assignments in which evidence of plagiarism or other forms of academic misconduct is found may receive a mark of zero.

Mapping to Programme Goals and Objectives 

Goal 1 – Knowledgeable about the theory and practice of responsible business and management in an international context

1.1 Assess knowledge of contemporary professional practice in business and management informed by theory and research.

1.2 Critically apply knowledge of business and management to complex problems in professional practice in order to identify justifiable, sustainable and responsible solutions.

1.3 Conduct and critique innovative and/or entrepreneurial project work and research.

1.4 Appraise an awareness of the cultural and ethical contexts in which international business operates.

Goal 2 – Skilful in the use of professional and managerial techniques and processes

2.1 Evaluate effective interpersonal communication skills and the ability to work in multi-cultural teams

2.2 Critique creative and critical thinking skills that involve independence, understanding, justification and the ability to challenge the thinking of self and others

Goal 3 – Prepared for career and personal progression

3.1 Critically self-reflect as a means of informing personal development planning

3.2 Critique their personal skills and attitudes for progression to post-graduate contexts including professional work, entrepreneurship and higher level study.

Module Specific Assessment Criteria

Report marking criteria (80%)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Trait

0 - 29

30 – 39

40 - 49

50 - 59

60 - 69

70 - 79

80 - 100

Content

Very weak /non existent grasp of concepts. .  Failure to apply relevant skills and work may be inarticulate and / or incomprehensible.

Minimal awareness of concepts and very limited appropriate research on the topics.  Poor communication of knowledge.

An adequate piece of work which displays some knowledge of the concepts but with some omissions and a lack of application of theoretical and practical issues in some areas.  Over reliance on description rather than analysis.

A good and thorough knowledge of the concepts is shown but it is lacking in evidence of research and weaker in terms of theoretical and practical discussion.  Evidence of analytical skills is displayed but lacks creativity and focuses on mainline debates.

Well researched work which demonstrates thorough knowledge and understanding of the concepts.   Clear evidence of understanding of theoretical and practical issues and analytical skills are apparent.

First rate knowledge of concepts is displayed, and this has been analysed in such a way as to demonstrate a thorough understanding of the complexities involved.  Excellent level of research and strong theoretical underpinning of the discussion. Creativity displayed.

Thoroughly critical discussion which demonstrates extensive research and knowledge of theory and practice of concepts.  Advanced analytical skills displayed in the discussion and creativity and originality of thought is included in the discussion. 

 

Presentation & structure

Report may not have been presented in the appropriate format and the manner in which the issues are addressed lacks clarity and evidence of awareness and understanding of the issues under review.

Presentation is poor and the report lacks clarity and attention to detail.  May contain error and omissions in both content and overall presentation

Little or no critical review. The report is mostly descriptive and is based on minimal additional sources of reliable references.

Although there may be limited analysis of   the theory and few examples to evidence such an attempt at critical review is apparent, if not always consistent.

Good range and depth of research and examples used within the work. Evidence of an appreciation of how theory is applied to practice in the tasks.

Impressive research has informed both an appreciation of critical review and analysis in the application of theory to practice, and a mature writing style.

Intelligent writing style addresses all the key issues. Critical review apparent and synthesis of the issues under review is evident. Close attention to detail across all areas.

Sources of information / referencing

Absence, or

inappropriate use,

of relevant

sources of

information.

Poor acknowledgement of sources of information and lacks appropriate referencing in places.

Appropriate

acknowledgement

of limited sources of

information to

support

analysis/approach.

Appropriate use and

citation of sources of

information.

Good use of

resources and

academic sources

and appropriately

acknowledged and

cited.

Sources of

information/

resource are used

well to support high

level

discussion within the report.

Sources of information

add value to

discussion and are

skillfully used to

support the development of the report.

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